Sunday, March 11, 2012

Information Design Taking Shape

Information Design can take many different approaches, and since there are so many different steps and approaches it would be best to first approach the client for a better understanding of the information their trying to get across. Baer, pp 32 suggest that a understanding of what audience the client is selling their approach too and what requirements the client has would be the best starting point.

Before any project can really begin to take flight everyone working on it has to be on the same page otherwise no one will know what the other is doing. To get everyone on the same page it is best to start with a four part basics most knowingly known as a creative brief. The first part is a outline so to speak of what the client is trying to get across. Next part is what exactly is the information that the client wants their customers to know. Next goals every brief will have goals and the third part puts into perspective the goals the client wants focused on. Lastly budget without the budget being known the project cannot move forward. The budget will allow the team players working on the project to have a better understanding of what is needed, and how much time can be spent on the project.

(Baer, pp 76) Suggest that every project needs tests for the project to be considered complete it need’s to be tested by a outside source. Information returned by outside testers would allow the project team to go back and change any information they feel needs to be re-written to fit the goals of the client.


References Cited:

Baer, Kim. “Information Design Workbook: Graphic Approaches, Solutions, and Inspiration”.

Massachusetts: Rockport Publishers, Inc, 2008. Print.